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Unique Engagement Rings: Buying Tips and Timeline

Unique Engagement Rings: Buying Tips and Timeline

You can’t put a timeline on finding love, but choosing a unique engagement ring takes thought and planning. Consider these 5 tips to ensure that you have the perfect ring when you’re ready to pop the question.

1. Know what feels right.

86%[1] of younger buyers care about the brand name of their jewelry and consider it an important deciding factor. Check your partner’s social media feed to see which brands sync with his or her taste and values.

2. Classic Jackie O. or something more modern?

Today’s buyers, including LGBTQ+ couples, are leaning toward modern, gender-neutral styles and unique finds. Deciding what’s important will help you whittle down choices to focus on what you truly want.

3. Consider diamond alternatives.

Diamonds aren’t the only stones to sparkle. Moissanite, the 2nd most popular gem for engagement rings, tripled[2] in popularity since pre-pandemic. It’s a sustainable choice and easier on the budget.

4. One-of-a-kind takes time.

Creating a custom ring or even just tweaking the metal, gem or setting doesn’t happen overnight. Factor in at least 4 to 6 weeks from purchase to delivery if you are creating a custom ring. These days, additional delays may be unavoidable.

Custom Engagement Ring Ordering Timeline

Plan ahead for a custom engagement ring that’s ready when you are.

  • Order by mid October for a Christmas proposal
  • Order by mid/late December for a Valentine’s Day proposal
  • Order by mid/late May for a summertime proposal

5. Book a consultation for personalized attention.

Your important decision deserves advice and guidance from a qualified, trustworthy expert. Book an online ring consultation with a jewelry designer who can nail down the ring of your dreams.

For more information on buying an engagement ring, visit the link below;


[1] Bread Payments, Research Report, “Do Millennials Buy Diamonds?

[2] The Knot, “2021 Jewelry and Engagement Study.”

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