‘Bloom’ by Anna Campbell Bridal: Wildly Romantic Wedding Dresses
Time to fall in love with Australian Designer, Anna Campbell Bridal’s, latest masterpiece, the ‘Bloom’ collection. If you’re a lover who craves a mix of wild romance and feminine elegance, then get your Pinterest board ready, this collection is just for you. Launched in August 2024, Bloom brings a fresh take on bridal fashion with its dreamy pink hues, soft textural fabrics, and intricate hand-embellished botanical motifs. It’s a celebration of nature’s beauty, and honestly, it’s everything we’ve been dreaming of for the modern bride who wants to stand out and shine on their big day.
What makes Bloom truly special is how versatile and bold it is. Anna Campbell has brought together a stunning array of flowing silhouettes, removable voluminous sleeves, and sparkling minis that let you switch up your look from ceremony to dance floor. Whether you’re swooning over the full Mikado skirts or eyeing the intricately boned bodices, this collection lets you express your individuality in the most romantic way possible.
If you’re after something that feels extraordinary yet effortlessly wearable, Bloom is here to make your bridal dreams come true. Here’s some of our favorite pieces, but view the entire collection here.
The Daring, Yet Playful, Billie Bridal Gown
from $3,999.00
The Billie is a true statement piece for lovers who want to embrace both playful romance and drama. This light pink gown features an intricately boned corset bodice that offers the perfect blend of structure and femininity, while the voluminous organza skirt adds a dreamy, ethereal vibe. We’re in love. And, the removable off-the-shoulder sleeves create a whimsical touch, but makes this gown incredibly versatile, sleeves off the dancefloor? With its soft, textured fabric and bold slit option, Billie ensures that you’ll turn heads as you glide down the aisle in style.
Playful Mini Wedding Dress Perfect for Twirling, Clementine
$1,499.00
The Clementine Mini Dress is a playful yet sophisticated dream for lovers who want a little flair – and want to show a little leg! This mini wedding dress is made from luxurious Mikado fabric, featuring a structured square neckline and statement shoulder bows. If you aren’t wearing this to the ceremony, this one is perfect for a reception or after-party look. The Clementine combines elegance with fun, offering that flirty, carefree vibe without sacrificing style. Mostly perfect for twirling on the dance floor or posing for photos.
A Bridal Set with Texture and Movement, Forrest Top and Presley Skirt
$4,798.00
Want a skirt and top combo? The Forrest Top and Presley Skirt bridal set might be the set! The Forrest Top, with its soft tulle, intricate hand-embellished floral details, and romantic bell sleeves, brings a playful, bohemian touch. Paired with the Presley Skirt, which features a bold full-circle design in luxurious Mikado fabric, this set is perfect for the bride seeking a statement look that’s both versatile and unforgettable. Ideal for the non-traditional bride who craves a mix of texture and movement.
Same Texture Top, Paired with a Flirty Mini, Axel Skirt
$3,098.00
If the full-length Presley Skirt didn’t feel quite right, perhaps you were destined for something a bit more flirty? Enter the Forrest and Axel Mini Skirt set! The same dreamy, hand-embellished floral top with those playful bell sleeves, but now paired with a short, sleek mini skirt that’s all about fun. This combination is perfect for the bride who wants to show off her carefree side while still keeping it effortlessly chic. Ready to dance the night away? This set has you covered!
Opulence and Understated Elegance, Moonflower Bridal Gown
$4,999.00
The Moonflower gown is a vision of ethereal romance and timeless elegance. Crafted from luxurious silk chiffon, this gown features soft, flowing drapes that create a dreamy, goddess-like silhouette. The intricately hand-beaded bodice brings just the right amount of sparkle, while the billowing skirt ensures you’ll float down the aisle with grace. The Moonflower gown combines classic beauty with a touch of modern magic.
Bohemian Chic with Beaded Sleeves, Scout with Jones Sleeves
$4,299.00
Thinking something that is vintage inspired, but has a real modern feel? The Scout gown with long sleeves is the perfect mix of bohemian chic and timeless elegance. Crafted from intricate lace, this gown features a flattering V-neckline and ethereal long sleeves that add a romantic touch. The soft, flowing skirt drapes beautifully, making it ideal for a bride who wants to move effortlessly and feel graceful on her big day.
Romantic Sophistication with Lacework, Wisteria
from $4,199.00
The Wisteria gown is an embodiment of romantic sophistication. With its breathtaking lacework and intricately hand-embellished details, this gown captures timeless beauty with a modern edge. The soft tulle skirt flows effortlessly, creating a dreamy silhouette, while the fitted bodice highlights your figure in all the right places. Wisteria is perfect for the lover who wants to combine classic elegance with a touch of enchanting whimsy.
Dancefloor Ready Cropped Top, Ginger
$1,999.00
Got the bottom half, and need something that adds individuality to the outfit? The Ginger Bridal Topper adds a touch of vintage-inspired glamour to your bridal look. Crafted from delicate lace with intricate hand-beading, this cropped topper evokes a romantic and free-spirited vibe. Whether you’re pairing it with a sleek, modern skirt or a flowing gown, Ginger is dancefloor ready.
A Dusty Pink Bridal Moment, Peony
$3,999.00
Whimsical Romance? Check! The Peony wedding dress features delicate hand-embellished details, soft lace, and a flowing tulle skirt that creates an ethereal silhouette. The intricate bodice is adorned with stunning beaded florals, adding just the right amount of sparkle for a magical bridal look. Perfect for the lover who wants to feel both graceful and radiant, the Peony gown is all about celebrating femininity with effortless beauty.
Ethereal Romance a Dreamy Layered Wedding Dress, Dahlia
$6,499.00
The Dahlia gown is all about bold femininity and ethereal romance. Handcrafted in Melbourne, this gown features layers of dreamy organza that create a voluminous, soft silhouette. The bodice is adorned with meticulously hand-placed 3D floral appliques, giving the dress a unique, textured look. With a modern square neckline, exposed boning, and an optional side slit, Dahlia blends structure with whimsy. The unlined V-back panels highlight the intricate lace, ensuring every bride feels effortlessly elegant as she glides down the aisle.
Anna Campbell Bridal is all about timeless elegance with a modern twist – and they’re an inclusive wedding dress designer that celebrates all love. Known for their romantic designs, this Australian bridal label crafts gowns that make brides feel unique and unforgettable. Every piece is infused with intricate detailing, from hand-embellished lace to flowing fabrics that exude femininity. Whether you’re dreaming of a classic silhouette or something bold and contemporary, Anna Campbell’s collections bring that extra touch of magic to your big day. With a focus on individuality, these gowns are designed to make you shine down the aisle – feeling the most, you.
Visit Anna Campbell Bridal to explore more.
CAMPAIGN CREDITS – Photography by Posie Studio Videography Posie Studio Photography & Videography Assistance Basetsana Maluleka Model Hope Kelesis Flowers Evebud Hair Creative Chelsea Louise Hair Make-Up Artist Jemma Millar MUA Location Maison de Moon